Constant Contact Returns to Sturgeon Bay!
Date: May, 22nd 2012 8:00 am - 12:00 pm
The Power of E-mail Marketing & Social Media Marketing Made Simple: Door County Economic Development Corporation and the Door County Visitor Bureau are proud to bring Jason Schultz and Udo Misch (www.neocloudmarketing.com) with Constant Contact to Door County for essential training for local businesses on the cost-effective tools that can help you build stronger relationships with customers through email marketing and social media.
Join us in Sturgeon Bay for a half-day program designed to educate you about two effective and inexpensive tools to market your business – email marketing and social media! In two 90-minute sessions, you will learn the best practices and know-how needed to use them to generate new revenue and increase your engagement!
Whether you’re a restaurant, non-profit organization, manufacturer, resort or retail store, these free seminars can get you started on the path to greater and more successful customer relationships. You’ll leave this program with real-world insights and knowledge that you can put to work immediately to help your business succeed, just in time for the busy summer season.
To attend, please RSVP via e-mail to cindy@doorcountybusiness.com.
agenda:
8-8:30am – registration
8:30-10am – The Power of Email Marketing
10-10:15am – break
10:15-11:45am – Social Media Marketing Made Simple
The Power of Email Marketing 8:30-10am
This informative presentation will help you to create highly effective and professional emails that get results. Email marketing is an effective, affordable and easy to use way to enhance your small businesses image and communicate with your customers and prospects.
Topics covered during this overview of email marketing include:
o What is permission-based email marketing
o List building
o Tips on getting your emails opened
o Best practices in email marketing
o Tracking results and what to do with this information
o And much more!!
Social Media Marketing Made Simple 10:15-11:45am
This is not Facebook, Twitter or LinkedIn 101. Instead, this session will cover some of the strategies and best practices to get the most out of your social media activities including time management and measuring the return of your activities. We will talk about what social media marketing really is, how to incorporate it into your business life without losing productivity and look at how other businesses are using these low-cost tools to gain visibility, develop relationships and drive sales and response.
We will discuss the various social media outlets that are available, how they interact together and ways to leverage their inherent strengths and to evaluate them for best use for your business or organization.
(Special thanks to Foremost Management for providing accommodations for our speakers.)
Location
Sturgeon Bay City Hall - 421 Michigan Street
